Outsmart, Not Outspend is an integrated marketing model we developed with challenger brands in mind. Over the years, we have learned that even large, well-funded organizations are hungry for ways to become more nimble and efficient. Starting as a small, Sarasota advertising agency, Odato Marketing Group has grown into a national-award-winning Tampa Bay and Pittsburgh advertising agency by helping clients from the midwest to the east coast discover new ways to Outsmart, Not Outspend.

We believe your brand is a promise, not a logo. That people don’t read ads, they read what interests them. We believe content marketing/inbound marketing is the core of today’s smartest campaigns, but paid media still earns customers every day. And our product is your success, not the stuff we create. We believe in our cornerstones, integrity, attitude, ideas and results, and we only work with clients and team members with similar values.