Odato Marketing Group won best of category, Consumer Products, in the American Marketing Association (AMA) Marketer of the Year Awards, held December 8 at the LeMont, for its Noble Juice Campaign.
“Our campaign was planned in Pittsburgh and literally sold-out the Noble Juice in the Central Florida Publix chain,” said Odato Marketing Pittsburgh’s VP/GM Bruce Downing. Continuing, “We were ecstatic about the results of the campaign, and truly honored to be recognized by Pittsburgh’s largest marketing organization.”
The Marketer of the Year is Pittsburgh’s only results-based marketing competition. Each entry was judged by points awarded from the judging panel, with 40% of the points coming from the results of the campaign. 2011 marked the fifth year of the competition, which also recognizes a “Distinguished Educator” and a new “Marketing Hall of Fame” member, annually. AMA Pittsburgh is the largest professional marketing association in Western Pennsylvania, with over 300 active members.
